The B Firm: PR, founded in 2012 by 2 sisters; Ms. Erica Dias & Mrs. Ashley Jernigan. The B Firm PR provides experienced Marketing, Public Relations, Promotions and Brand Management services to our fashion, entertainment and beauty clients in both the public and private sector. Our mission is to provide creative breakthroughs for individuals, brands and corporations alike through strategic communication campaigns that educate, build relationships, extend reach and increase visibility. Our experiential arm designs customer experiences that enhance the consumer’s relationship with the brand.

Call us the tree shakers! We present low hanging fruit that is yours for the picking! With offices in Atlanta, GA and Montgomery, AL, the B Firm focuses on getting your business into the minds of every person in across the state. The B Firm promotes through social media, email blasts, search engine optimization and good old fashioned networking. In short, our job is to increase customer traffic, keep the phones ringing and put money in the bank for your business!


Co-Owner, Fashion, Beauty and Entertainment Division

Erica Dias, a native of Richmond, CA, is co-founder of The B Firm: PR. Although her first love and passion is fashion, her career didn’t stop at wardrobe styling. With a extensive resume providing wardrobe styling for Comcast & TIVO commercials, hit TV shows on networks like BET (106 & Park, The Basement) and VH1 Erica decided to grow in other arenas to continue her love for the industry. She decided to not only expand her brand, but also to help heighten the brand of others.

With over 10 years of experience in the fashion and beauty industry, she knows the ins and outs of what it takes to get a brand to the next level. She handles brand management, public relations and event marketing for the firm. Based in Atlanta since the inception of The B Firm PR, Dias has helped clients expand their brands in markets across the country through public appearances, product launching events, networking, and so much more. At only 31 years old, Erica has taken the PR world by storm with her drive, loyalty, and determination in making brands a household name.

Currently, Erica works with an assortment of clients in all parts of the industry from entertainment to fashion – both inside and outside Atlanta. Look out for Erica in the future as The B Firm PR and her personal brand continue to grow.


Co-Owner, Corporate and NonProfit Division

Ashley Jernigan is emphatic when it comes to planning events. It all began in high school where her organizational skills were quickly noticed by classmates and she was nominated as spokesperson and overseer of all senior events, including rallies, trips, dances and even graduation. She continued her love for the industry and obtained a BA in Public Relations from Alabama State University where she was President of the Public Relations Student Society of America (PRSSA) and PR Manager for ASU’s Theater Arts Department.

Ashley received her MBA from Georgia State University in 2013. She has been in the PR industry for over 8 years holding titles such as Member Relations Director, Private Events Director and her current title, Director of Marketing and Client Relations for Jerry Kyser Builder. Ashley will handle all publicity, community awareness and event management for The B Firm.


Information Technology Director

This Chicago, IL native has a passion for the information technology industry. He has a business degree from Alabama State University with a concentration in Computer Information Systems. He comes to The B Firm: Public Relations with over 5 years of IT experience as a consultant servicing several small businesses and residential clients. Carl specializes in PC repair, office networking, software integration and system configuration.

Carl is responsible for all areas of local and wide area networks management and administration including system configuration, standard operating systems installation, setup, troubleshooting, planning, implementation and user support.